Fantastic Man’s Fantastic Spin
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Produced by the duo Lernert & Sander for Fantastic Man, these hi-definition films give both incredible grace and pure practicality to the art of moving fashion images. Each video grants a spectacular 360° view on a spectacular athlete wearing a spectacular look. Fashion editorials that transcends the still image and makes beautiful and intelligent use of the internet as platform. Figure skater Thomas Naylor performs the camel spin – a number that is executed by extending one leg backwards with the knee held above the level of the hip. The music for these films truly stands out and was custom-made by composer Danny Calvi from London, UK. The haunting musical scores keep me retuning to these beautifully shot shorts, music one might hear watching a Lars von Trier film.
Below, Lawrence Evans, a runner-up for the 2014 Winter Olympics, performs an upright catch-foot spin.
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Styling: Jodie Barnes. Camera: Bjorn Bratberg. Grooming: Kenichi at Caren. Styling assistance: Joe Porritt. Grooming assistance: Ellie Gill. Editing: Arno Ouwejan. Production: Serena Noorani. Executive production: Stephen Whelan. Postproduction: The Mill.Five films were produced in all. THE FANTASTIC MAN SERIES BY LERNERT & SANDER won the Best Art Direction Prize at «A Shaded View on Fashion Film» (ASVOFF) held in October at Centre Pompidou in Paris. ASVOFF includes a film selection & competition, documentaries, features and installations.
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